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The Influence of Prada in the Fashion World
By Francis Sinclair

The Prada handbag is a fashion statement beyond compare in the fashion industry today. The fashion design house of Prada is considered one of the most influence forces in fashion design. In 1913 when Mario Prada opened his first store, “Prada Brothers”, and began selling shoes, leather handbags and trunks, he did not envision his company growing to the empire that it is today.

Prada History in the World of Couture

The company was known for its high quality suitcases and other products but in the 1970's it began to suffer in popularity and business began to decline. It was in 1979 that Mario's granddaughter, Miuccia Prada, inherited the family business from her mother. While still a quality leather goods company, sales were on the decline. It was at this time that Miuccia began to develop new ideas and expanded the product line to include tote bags and pack backs. Her classic designs were an immediate success. In 1985 she expanded the company to a line of footwear for women and a ready-to-wear clothesline made of high quality fabrics. It was her power, vision and drive that brought the company to the high fashion standard that it experiences today.

While the fashion designs of Prada are generally plain in appearance, they are widely influential in the world of fashion. Miuccia gives traditional garments a modern spin that keeps her a driving force in the fashion world; leaving many feeling great anticipation for the new fashions that are revealed each season. It is not surprising that a company as influential as this has been the recipient of many fashion and design awards. However, it is the unending support of the high fashion public and the entire world of couture that has catapulted Prada to its current popularity level. The Prada handbags and shoes are icons for wealth and success worldwide.

You Can Afford a Prada Handbag, Even if Only for a Day

An online search of Prada handbags offers hundreds of retail outlets with prices ranging from the hundreds to thousands of dollars. Previously owned and used Prada handbags are being resold online and still cost in the mid-hundreds of dollars, depending on which style you purchase. If the purchase price of a Prada handbag is too high, it is also possible to rent, or as it is politely called, “borrow”, expensive designer bags such as the Prada handbags through an online retailer.

Author Details:
Francis Sinclair, copywriter for various web sites writing articles about clothing and other related subjects.

Article Source: Free Articles Directory

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